Digital Advertising 101
City Hall, 121 N. LaSalle St. - 8th Floor, 805 Presented by Google & Birk Creative Learn how to reach new customers and grow your business with digital advertising. Write a headline, craft your unique selling proposition, consider business goals and discover free online tools to do it all. Create and launch an online advertisement for your business in real time. What you'll learn at this workshop will help you transform from "I'm a consumer ready to buy online" to "I'm an advertiser ready to sell online." A fully charged laptop or tablet is highly recommended to get the most benefit from this workshop.